Are You Confused About Video Marketing?
Thinking about filming some videos to promote your business but don’t know what steps to take? Here are some incredible statistics:
- YouTube.com gets an estimated 60 million unique viewers each month
- eMarketer reported that 123 million Americans watch a video at least monthly, and three-quarters tell a friend about them
- 70% or more in broadband penetration in the US, streaming video is a “must” marketing tool
- Video marketing is the fastest growing trend in online marketing
- According to a study by Google and AOL, 78% feel that online video ads provide as much or more of an opportunity to learn about a product or service than television
- 63% said they prefer video sites to include advertising if it helps keep content free
- 64% of respondents have taken action after seeing an online video
- 44% go to the advertiser’s website
- 33% were searching for a product or service
- 22% visited an actual offline store
- 21% discussed the advertised product with friends or family
Now is the time to take advantage of this truly amazing technique for generating more leads and clients. The big problem for most small businesses is simply starting. If you have no experience filming and producing videos, it may seem overwhelming.
Cameras, lighting, writing the script and then editing the video can seem like daunting tasks. Once the video is finished, how do you upload it to different video sharing websites for maximum benefit?
At OMC, we hear these questions all the time. There is no magic to video marketing and we can show you a simple method for producing quality videos that will get viewed. Video marketing is an extremely important part of online marketing in today’s world. OMC will show you how we get high rankings on YouTube, and more importantly, how to use videos to attract more clients.
